Snowbird Announces New Passholder Promise to Address COVID-19 Impact
Snowbird, UT – May 13, 2020 - Snowbird announced its Passholder Promise to address the impact COVID-19 had on the 2019/20 season and help guests feel confident in planning for the 2020/21 season. Snowbird 2020/21 season passes went on sale today.
Snowbird is taking steps to provide assurance and purchase flexibility for guests through the Passholder Promise, which includes:
- Renewal Credit: 2019/20 season passholders will receive a renewal credit toward a 2020/21 season pass.
- Refund Available – Buy with Confidence: Snowbird will issue a full refund before December 1, 2020 for any passholder who has not used their 2020/21 pass and desires a refund for any reason.
- Best Pricing: Best pricing on 2020/21 season passes has been extended through July 31, 2020.
- Flexible Payment Plan: A newly designed payment plan is available for ease and flexibility.
“We are optimistic about the future, and we are proud of all we have done together in the face of this pandemic to prioritize the needs of our guests, staff and Utah communities and we will continue to do so in the future,” said Snowbird President and General Manager Dave Fields. “These new programs were designed for our loyal passholders in order to help ease anxiety around what the next 12 months may hold for ski and snowboard enthusiasts.”
Snowbird also announced today that it will not re-open for skiing and riding this season.
“We exhausted every possible method of re-opening for skiing and riding. However, based on other resorts remaining closed and the population center right here in the Wasatch Front alone, there is no way we could mitigate the potential of being overrun and creating an unsafe situation. We don’t feel like we would be living up to our longstanding commitment of protecting the wellbeing of our employees, guests and community,” said Fields.
Snowbird is working toward re-opening for summer activities on Saturday, June 20, conditions permitting.
For media information please contact Snowbird Communications Manager Brian Brown at firstname.lastname@example.org or 801.891.3496 .
Snowbird Communications Manager
801.891.3496 , email@example.com
Snowbird Announces New Passholder Promise to Address COVID-19 Impact—