About Play It Forward.
Part of Snowbird and POWDR’s Play Forever corporate responsibility commitment, Play It Forward celebrates and enables actions that support our local mountain community during this time of tremendous need and beyond. There are many ways to Play It Forward – we hope you join us by volunteering, contributing items in need or donating to support those who have been impacted.
Play It Forward Wednesdays
Snowbird is excited to continue its work within the local community through a new, weekly give-back program called Play It Forward Wednesdays. As a part of this initiative, $5 of every ticket sale on qualifying Wednesdays will be donated to a local organization. View our event calendar for upcoming dates.
Play It Forward Fund
The Snowbird Play It Forward Fund was created to provide funding in support of our community successfully navigating challenging times and continuing to thrive for generations to come. Snowbird’s Play It Forward Fund was established with a gift from our owner John Cumming, his brother David and the Cumming Foundation. Locally the fund works in partnership with the Park City Community Foundation, and all donations are directed to local non-profit organizations that are providing direct community assistance.
We’ve heard incredible stories of ways people are sharing their time and skills to give back. Here are a few of the great examples we’ve seen out of our community.
- Giving blood through redcrossblood.org
- Supporting your local food bank
- Checking in on your neighbors, friends, family and co-workers
- Finding ways to volunteer virtually through VolunteerMatch.org
- Making masks and donate supplies in need
Leading The Way
Play It Forward first began as a way to alleviate the impact of COVID-19, an effort anyone can contribute to through volunteering, carrying out small acts of kindness, providing items in need, and donating to Snowbird’s Play It Forward Fund.
Snowbird’s first grant from the Play It Forward Fund was a $100,000 donation to the Utah Food Bank.
When Snowbird shut down in mid-March, we made an effort to take care of our own, holding a food drive for our family of 1,900 employees.
According to Communications Manager Brian Brown, we had 10,000 pounds of food as a result of the operational shutdown. Five tons of it were given to Snowbird’s full- and part-time staff.
“It was important that the food on hand went to the Snowbird family, says Brown. "We were taking care of our own."
This Land Was Made For You and Me
Snowbird helps partners provide the community with a place to recreate along with supporting conservation projects within the Uinta-Wasatch-Cache National Forest.