Media & Press Releases

📰 Stay up to date on the latest news at The Bird.

Media Inquiries

For photo/video assets, interview requests, photo/videoshoot approval and information regarding media visits, check out our media inquiry page or contact our Communications Manager, Sarah Sherman, at 801.891.3496 or ssherman@snowbird.com. 48-hour advance notice is required. Read the Media Guidelines to learn about covering Snowbird.

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Press Releases

The Terrain Opening Adds 500 Additional Skiable Acres, Just as Fast Tracks—a Premiere Daily Ticket Upgrade—Begins
Publish Date  11/14/2023
Category  Announcements
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The 2023-24 Season will kick off in Gad Valley as the mountain ushers in resort-wide improvements and an expanded pass product mix.
Publish Date  11/28/2023
Category  Announcements
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Snowbird to Donate $5 of Ticket Sales on Select Wednesdays to 21 Utah Non-Profits.
Publish Date  12/12/2023
Category  Environment
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From the New Mountain Center, Rethought Product Mix and Upcoming Mountain Upgrades, Discover What’s New.
Publish Date  08/07/2023
Category  Resort Upgrades
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More Than Just Bratwurst and Sauerkraut, Oktoberfest at Snowbird is a Cultural Event for the Whole Family.
Publish Date  08/07/2023
Category  Special Events
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The new offering will feature helicopter and snowcat skiing, sustainable lodging and farm-to-table dining.
Publish Date  07/21/2023
Category  Announcements
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The mountain will unveil the first and only rooftop Tram balconies in North America as it welcomes summer skiing and snowboarding.
Publish Date  05/19/2023
Category  Announcements
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The world’s best snowboarders are headed to Snowbird, UT, for the Woodward Peace Park Championships, May 2-6.
Publish Date  04/20/2023
Category  Announcements
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New for the 2023-24 Snowbird Season, All Adult Summit Season Passes will come with 1 Kids Freeloader Pass for anyone 18 and under.
Publish Date  03/23/2023
Category  Announcements
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With Skiing and Riding through at least Memorial Day, Snowbird Will Host a Woodward Mountain Park and the Woodward Peace Park Championships.
Publish Date  03/15/2023
Category  Special Events
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Snowbird Welcomes a New Communications Manager and Coordinator.
Publish Date  03/03/2023
Category  Announcements
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Fast Tracks upgrade provides guests with expedited access to skiing and riding.
Publish Date  12/15/2022
Category  Announcements
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The opening of the new Tram cabins is a historic day for skiing and for Utah.
Publish Date  11/23/2022
Category  Resort Upgrades
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Snowbird is scheduled to open early due to recent storm cycles which have produced a 67-inch base.
Publish Date  11/10/2022
Category  Announcements
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Snowbird's new red Tram cabin is installed. The new Trams will be operational for early-season skiing and riding.
Publish Date  11/07/2022
Category  Announcements
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Snowbird scheduled to open winter season on November 30, 2022.
Publish Date  10/05/2022
Category  Announcements
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Snowbird and Nokian Tyres launch Buy A Pass. Plant A Tree. Play Forever. to inspire environmental action and mitigate carbon emissions. Trees will be planted for 2022/23 Season Passes purchased prior to and during September.
Publish Date  09/24/2022
Category  Announcements
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Snowbird to celebrate one of Utah’s longest-running cultural festivals.
Publish Date  07/27/2022
Category  Announcements
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Snowbird to celebrate 50th summer with summer activities kicking off June 18, 2022.
Publish Date  06/09/2022
Category  Announcements
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Snowbird releases season pass options. 2022-23 Passholders may choose between 3 passes and a payment plan.
Publish Date  03/30/2022
Category  Announcements
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The new Snowbird tram cabins will feature a summer rooftop balcony and glass floor panels.
Publish Date  03/01/2022
Category  Resort Upgrades
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A portion of ticket sales on select dates will be donated to participating non-profits.
Publish Date  01/11/2022
Category  Announcements
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POWDR & Subaru extend longstanding partnerships to provide mountain resort guests and Subaru owners with unforgettable adventures.
Publish Date  02/24/2021
Category  Announcements
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Levi Thorn joins the Snowbird team as Lodging Director to oversee the resort's lodging locations.
Publish Date  10/29/2020
Category  Announcements
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Welcome to the New Standard in Passes. One Pass. ​23 ​ Destinations.
Publish Date  01/25/2018
Category  Announcements
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